125. Erin Krueger Interview: Part 2 – How to make customer service your best tool for lead generation and growth.


June 13, 2019

Today I’m talking to Erin Krueger of Compass Nashville, back on the show for a second interview. Last interview, episode 113, we talked about how she has built her team of just 8 agents, selling over $100 million a year and almost 500 transactions a year. Today, we talk about how, at this level, she has made and continues to make customer service her best tool for lead generation and growth. 

  • Erin shares about her team dynamics. (1:25)
  • The “departments” of The Erin Krueger Team. (5:57)
  • How Erin runs team splits. (10:08)
  • The key element of building a successful team. (15:41)
  • Erin’s Litmus Test for Hiring. (18:57)
  • How Erin generates deals. (22:59)
  • Why Erin hired a PR Firm. (33:04)
  • Erin and Jere discuss purchasing leads. (36:09)
  • Erin and Jere talk about marketing, newsletters, mailers and more. (39:55)
  • The listing presentation. (43:07)
  • Erin’s key takeaway. (46:43)

Resources / People Mentioned

Books

Take Away

“At the end of the day, it’s all about the people.”

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